The Artificial Intelligence That's Taking The Internet By Storm 🤖

This week we're talking about ChatGPT. You know? The AI that's taking over the internet, and soon the entire human race - well, hopefully not anytime soon...

We've been testing this over the last few weeks, and we're so impressed with ChatGPT that it now has a seat at the table in our meetings at V21. We're 100% serious, it really does.

By the end of this newsletter, you're going to find out how you can be using this revolutionary artificial intelligence to create bigger, better videos faster than ever before. But we warn you, this gets scary...

Before we get started.

Just before we dive in, check out this short video for a quick recap. It'll get you up to scratch if you don't know what ChatGPT is ⤵

Check out and try ChatGPT for yourself, here.

So yeah, it's seriously impressive. But what exactly can you use it for, and what positive impact will this have within your videos over the course of 2023? Let's get started, shall we?

The Artificial Intelligence Rush.

As we enter the time of Artificial Intelligence, everything is going to become more convenient, streamlined, and efficient. Especially creating video content.

But we get it. It's scary.

Chances are, you've either fully embraced it, or you've looked the other way and ignored it entirely. With where the world is heading, we'd highly recommend you consider how you can be using AI as a tool, and not an enemy.

Video content will be on the top of the to-do list for most businesses this year, and ChatGPT has just made it more convenient than ever before.

Apart from filming, editing, posting, tweaking, and everything else. So, we're still years away from removing a video agency like us entirely 😉

We tested this out and asked for five video ideas to market our video production agency on social media. This is what it came up with:

...it's impressive.

So, we asked it to script a video about 'creating a video that gets clicks'. You need to understand algorithms, human psychology, retention rates, and a plethora of other complicated aspects of video production to pull this off.

Sounds like a tough task for something with no real-world experience. Well, think again. Here's what ChatGPT came up with:

"First and foremost, it's important to start with a clear concept and purpose for your video. What do you want to achieve with your video? Who is your target audience? What message or information do you want to convey? Having a clear understanding of these things from the start will help guide the direction of your video and make it more effective..."

It came up with a 740-word script that was about 70% correct. Meaning that we had to fine-tune and finesse some of the details. But we were blown away by its first attempt!

What does this mean? Well, here's a quick list of just some of the benefits:

• Keyword Targeting Suggestions

• Source of Inspiration

• Content Creation

• Customer Engagement

• Email Drafting

• Internal Article Creation

• Content Calendars

• Research Support

• SEO-Optimised Copy

It's slowly removing the need for copywriters, SEO agencies, social media managers, and the rest. I did say it gets a little scary...

Although it's not as good as a creative human just yet, it gives you a brilliant starting point. For now, creatives, you're safe and still have your jobs - but how long for, we don't know.

It's helpful for personal use, too!

Marketing and more specifically, video, is only one area that ChatGPT is a game-changer within. But it's also very effective for personal use. Check this out ⤵

Want a Vegan diet that doesn't go over 2,000 calories a day? Done.

What about a list of good movies to watch on Netflix with a +90% positive rating to binge over the weekend?

...and you get the idea. It's smart.

There is of course a limit to what it can do. For now, it can't create a tangible image, but there's AI out there already that can do that. Check out DALL-E 2. It also can't create moving images, but perhaps soon, this will be fully integrated into ChatGPT.

It's broken the internet.

ChatGPT has broken the internet this week, and it's easy to see why.

With a constantly-learning AI, the sky is the limit. We've already found tons of benefits that will help to streamline aspects of the processes we have at V21, and we're confident this is only the start of what’s to come. But don't take our word for it, listen to Jordan Petersons talk on what's going to happen with ChatGPT over the next 12 months:

Our biggest piece of advice? Don't be scared, embrace it. Early adopters of new technology are always the ones to prevail over the ones that turn their heads and ignore it. Find out how you can use it as a superpower-like tool, and not something to fight back against. Well, that is until it turns sentient and takes our jobs, breaks our society, and renders humans completely useless - but that won't happen.

Right?

Don't Forget About ⤵

Our first video of the year was released yesterday, and we've got huge plans for growth this year. New services, a new website, and much more to come! Check the video out here:

Our new video training course is up and running, and you can get a 20% discount by using the code 'GLITCHED20' at checkout during January, just because you're subscribed to the newsletter. Check it out here!